Dreaming of my first real apartment, I emptied my savings account for a studio apartment in Central Harlem. But for weeks I lived in an empty room as I struggled to sort through hundreds of product pages of look-alike products, I wondered why I didn’t have the same kinds of the content and community I did shopping for my home as I did shopping for skincare. I have spent two years conducting hundreds of interviews, visiting homes, and learning about what makes a space feel like home. I believe that the answer is story, and I am building Dendwell to help preserve the stories of the objects we live with for a space that is not only beautiful but full of meaning.